Downtown Santa Monica

Where Innovation Meets Opportunity

Santa Monica, the home of Silicon Beach, has driven innovation in Southern California for decades. Today, it is also the home of many "firsts." It is the home to the first U.S.-based social media streaming retail shop, Outlandish; the first AI-customized gym experience in the U.S., Fred Fitness; and the first Google Store in Southern California. There's never been more opportunity to do business in Downtown Santa Monica.

Choose Downtown Santa Monica

For businesses looking to connect with families, corporate clients, and tourism all in one location, there is no better place than Downtown Santa Monica. The downtown area generated $8.4 million in sales tax in 2024.

19.8 million visitors to Downtown Santa Monica
300k+ residents within 5-mile radius
27.5k approx. employees in Downtown Santa Monica

Mobility & Accessibility

With 300 days of sunshine, Santa Monica is the premier beach destination in Southern California, and rarely does premier commercial real estate offer such incredible ocean views or is so accessible.

Metro E Line stop at the heart of Downtown
83/100 Walking Score
88/100 Biking Score

Less Red Tape

In the past two years, the City of Santa Monica has significantly reduced permitting and zoning barriers for new businesses in the Downtown. For Third Street Promenade these include:

NO CUP required for bars and nightclubs
Restaurants up to 5,000 sq. ft. allowed by right
No parking minimums & 5k+ parking spaces within walking distance
No outdoor dining fees through June 2025 and $1/sq. ft. July 2025 - June 2026

More Like-Minded Businesses

Third Street Promenade occupancy rates have increased by 15% in the past two years. 26 businesses opened in Downtown Santa Monica in 2024, and over 30 are expected to open in 2025.

26 Businesses Opened in 2024